FPT IS accompanies Binh Minh Plastics to pioneer digital transformation

FPT Information System (FPT IS) and Binh Minh Plastic Joint Stock Company officially checked and took over the project of "SAP Customer Experience CX - SAP Implementation" on October 15th, 2019 in HCMC. Accordingly, the system will help Binh Minh Plastics have a scientific information management system to reach many potential customers in all perspectives including hobbies and habits, buying band way of shopping, then better a personal experience for each customer and increase sales.

In particular, the system is integrated on the existing ERP and DMS (Distribution Management Solution) platforms of Binh Minh Plastics. This shows that this company has a professional plan and strategy for investing in IT. With the experience of implementing ERP projects for Binh Minh and large customers, and a team of solid experts with strong professional skills, FPT IS packaged the CX-SAP solution highly applicable to Consumer goods industry in Vietnam.

CX - SAP is the world's leading customer management solution in customer relationship management digitization. FPT IS deployed an overall system from core ERP to digital interconnection systems to digitize processes and data such as information management, activities with partners, customers, etc. This project has helped Binh Minh Plastics become one of the pioneering enterprises in digital transformation, ready to invest in CX technology to upgrade business management.

“Binh Minh Plastics is a leading enterprise in planning IT early and following annual schedule. FPT IS is proud to go with the company in both ERP and CX projects. FPT IS is now deploying solutions of integrating electronic invoices, banking and information portal with agents for Binh Minh Plastics. ERP and CX are the foundation for these technology directions. We are committed to accompany Binh Minh Plastics in digital transformation," Mr. Dang Truong Thach, Deputy General Director of ERP Services (under FPT IS) said.

According to Mr. Dang Truong Thach, many large enterprises in Vietnam are currently using the enterprise resource management (ERP) solution, but just few ones integrate apps such as CX or BPC (Business Planning and Consolidation), (IPP) integrated production planning. ERP system does not allow applications split to meet different requirements of enterprises, but in an package at a huge cost. Meanwhile, some still need to use other specific software to ensure their smooth operations.

This integration requires high investment costs and experienced implementation units, so many businesses have not yet deployed it. Therefore, Binh Minh Plastics' investment in the CX system is also a case study for them.

“Aiming at managing the sales processes effectively to meet maximum needs of each customer group on a unified database and building a tool to receive and quickly handle customer feedback, Binh Minh Plastics teamed up with FPT IS to deploy the CX SAP project. This is the second project between the two sides over past 5 years. This project helped me become more and more confident in FPT IS' implementation capacity. I hope FPT IS will accompany Binh Minh Plastics in the digital transformation process as we've been doing," Mr. Nguyen Thanh Hai, Deputy General Sales Director of Binh Minh Plastic Joint spoke at the event.